Procurement plan

Use merchandise to support the launch story, with embargo-safe artwork and quantities mapped to each audience group.

Product specification

Six-panel structured cap is the baseline branded caps format to compare against the intended use Selection should state the relevant dimensions, colour and construction rather than relying on a catalogue image.
Cuffed rib-knit beanie is the baseline custom beanies format to compare against the intended use Selection should state the relevant dimensions, colour and construction rather than relying on a catalogue image.
Crew-length knitted sock is the baseline custom socks format to compare against the intended use Selection should state the relevant dimensions, colour and construction rather than relying on a catalogue image.
Flat cotton tote is the baseline branded tote bags format to compare against the intended use Selection should state the relevant dimensions, colour and construction rather than relying on a catalogue image.

Prepare artwork for branded caps at the final marking size, with fonts outlined or supplied and with colours identified using the production reference agreed for the selected process.
Prepare artwork for custom beanies at the final marking size, with fonts outlined or supplied and with colours identified using the production reference agreed for the selected process.
Prepare artwork for custom socks at the final marking size, with fonts outlined or supplied and with colours identified using the production reference agreed for the selected process.
Prepare artwork for branded tote bags at the final marking size, with fonts outlined or supplied and with colours identified using the production reference agreed for the selected process.

Compare the received branded caps with the approved product reference and proof, including colour, dimensions, construction, marking position and legibility.
Compare the received custom beanies with the approved product reference and proof, including colour, dimensions, construction, marking position and legibility.
Compare the received custom socks with the approved product reference and proof, including colour, dimensions, construction, marking position and legibility.
Compare the received branded tote bags with the approved product reference and proof, including colour, dimensions, construction, marking position and legibility.

Choose packaging that protects the crown shape, visor and raised decoration without adding layers that have no distribution purpose; confirm whether individual bags, dividers, sleeves or tissue are actually required.
Choose packaging that protects the knit shape, clean fibres and attached patch without adding layers that have no distribution purpose; confirm whether individual bags, dividers, sleeves or tissue are actually required.
Choose packaging that protects the paired units, knit surface and size identification without adding layers that have no distribution purpose; confirm whether individual bags, dividers, sleeves or tissue are actually required.
Choose packaging that protects the handles, clean panels and decoration without adding layers that have no distribution purpose; confirm whether individual bags, dividers, sleeves or tissue are actually required.

The brief must explain why Product launches fits occasions, who receives it and how it will be used.